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Adopting a direct-booking capability for United Vibration

United Vibration
business-model, operations

Decision

Implement a direct-booking path for retreats (YSH), stays/experiences (SW), and journeys/travels (UTV) under one flow.

Rationale

  • Marketplaces take a fee; a direct option can retain margin when guests choose it.
  • A direct path lets us capture first-party contacts for re-invites and upsells.
  • A consistent path reduces friction across projects and keeps the brand coherent.

Constraints & trade-offs

  • Marketplaces stay; this is an additional path, not a replacement.
  • Adoption will vary by audience; some will still prefer marketplaces.
  • Multiple payment processors. SW uses Yape (Peru); YSH/UTV use Stripe (FR).

Design principles

  • One intake + one checkout pattern.
  • Essentials first: what / where / when / price; gallery supports, not leads.

Options considered / future iteration

Email capture at intent points (e.g., PDF download) feeding a CRM.

Next step

Ship v1 with a shared intake + checkout pattern (respecting project’s payment flow).

> Discuss a direct-booking setup